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Be green be happy

Smart Power campaign

Web/ Roving Exhibition

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The HK Electric Smart Power Campaign aims at educating the younger generation to cultivate the habit of sensible electricity consumption. In the past decade, it has launched many tailor-made activities for primary and secondary school children, attracting the participation of over 380,000 students and general public altogether.

Built on the theme of "Be Green, Be Happy", a series of characters to promote the messages of energy saving and environmental protection via interactive channels.

Client / 

Hong Kong Electric

 

Role / 

Designer

 

Target / 

School/ Child

 

Year / 

2014-15

Keep Thinking Keep Creating.

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